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  • WE CONNECT THE REAL WORLD AND DIGITAL WORLD.
    TO CREATE NEW OPPORTUNITIES
  • WE CONNECT THE REAL WORLD AND DIGITAL WORLD.
    TO CREATE NEW OPPORTUNITIES
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Internet of things

Internet of Things

The Internet of Things (IoT) is the connection that many everyday objects have with the web and is one of the technological developments that is changing - and will continue to change - our way of life. A unique opportunity to be relevant on the market.

 

Today more and more objects are or can be Smart because endowed with intelligence:

they interact with each other and with the surrounding environment
they collect and process useful information
they are controlled remotely

 

 

Why invest in this technology?

 

Because the Internet of Things is a booming market and Pikkart has the know-how necessary to fine-tune and develop your every idea to perfection.

 

Why choose Pikkart? 

Some figures:

by 2020, 57,000 new objects will connect to the Internet every second (source: Huffington Post)
the number of connected devices (excluding PCs, smartphones and tablets) will increase from 4.9 billion in 2015 to 26 billion in 2020 (source: Gartner)
the entire market of solutions related to the Internet of Things will grow from $ 1,900 billion (2013) to $ 7,100 billion in 2020 (source: IDC), up to 11,000 billion in 2025 (source: Mckinsey & Company)

 

 

How can the Internet of Things be useful?

Proximity Marketing – Beacon
Thanks to today's increasingly popular and low-cost technologies, you can allow people to interact with their surroundings. And so you have Beacon, small low-energy devices that via Bluetooth can transmit information (special offers, events, etc.) to mobile devices nearby. Thanks to Proximity Marketing, your communication becomes interactive, fun and easily measurable. An experience that users won't forget.  

 

 

Other examples of Internet of Things

Home automation: remote control of household Appliances and their consumption levels, monitoring of the home environment in terms of security, lighting, etc.;
Culture: user profiling to customise your visit to the museum and collection of useful information for direct marketing strategies to profiled users, etc.;
Health and home care: monitoring of vital stats, e.g. blood pressure, heart rate, etc.;
Smart Cities: real-time updates about tourism activities, road accessibility, available parking space, emergencies, energy, lighting, etc.;
Retail: real-time updates about promotions, special offers, etc.;
Sport & Fitness: bracelet for monitoring physical activity, etc.;
Your next idea that we will develop together.

 

 

Last update: Giulia Fiorenza Campagna  02/02/2018