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Pikkart at SMAU 18, Augmented Reality and Innovation

Pikkart at SMAU 18, Augmented Reality and Innovation

published at : Thursday 11 October 2018


From October 23 to October 25 Italy’s most advanced companies and startups gathered in Milan for the 55th edition of SMAU, at pavilion number 4 of Fieramilanocity, to present their innovative technologies and success stories.


We are among the important digital players that attended the convention after being selected by Invitalia, bringing our latest Augmented Reality technology Pikkart-AR Discover, our software for the automatic recognition of objects and places, and Pikkart-AR Logo, the algorithm that makes it possible to link different pieces of content to up to a billion copies of the same picture.


SMAU was an opportunity for visitors and investors alike to see Italy’s #DigitalTransformation firsthand, thanks to guests that not only deal in augmented reality (AR), computer vision and deep learning like Pikkart, but also in cloud computing, big data, Internet of Things (IoT) and virtual reality (VR).

On Tuesday 23 and Wednesday 24 we had the opportunity to attend pitch sessions for startups, during which we explained, in just a few seconds, who we are, what we're doing and what we have planned next.

Here you can watch the brief but effective pitch given by our senior key account manager Pasquale Sciancalepore



Pursuing Italy’s digital revolution as a community of entrepreneurs and innovators is crucial to guarantee a future ecosystem in which Italy can become a hub for the development of new technologies and be competitive in foreign markets.

That's why we're very grateful to Invitalia and the project Smart&Start, for believing in us and for their unwavering support.


See you at the next event!

Last update: giuliafiorenza.campagna  26/10/2018
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