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SME Instrument – H2020, Pikkart-AR Logo wins the Seal of Excellence

SME Instrument – H2020, Pikkart-AR Logo wins the Seal of Excellence

published at : Friday 22 December 2017

A new important and prestigious international award for Pikkart.

Our technology Pikkart-AR Logo, an evolution of Augmented Reality, one of a kind and protected by a number of patent applications, has received the Seal of Excellence in the scope of Horizon 2020’s Action SME Instrument!



Horizon 2020 is a EU Framework Research and Innovation Programme active from 2014 to 2020, created to give financial support to research and development projects that present disruptive technology with a high potential in terms of innovation, like those that use Augmented Reality, Artificial Intelligence and Deep Learning. This kind of programmes are the main instrument the European Union uses to fund research in Europe.


SMEs are a major source of innovation, growth and occupation in Europe. The SME Instrument is an Action specifically aimed at SMEs with ground-breaking projects and international aims, with the goal of supporting their research and innovation activities.


We, as a startup that considers R&D activities fundamental, entered the Action with Pikkart-AR Logo, our proprietary technology and an evolution of traditional Augmented Reality that makes possible to link up to a billion different digital Augmented Reality contents to the same picture (identical to the human eye) [Case Study: Ferretti Group]

The game-changing concept, unique algorithm and countless application possibilities made Pikkart-AR Logo achieve a high score and appear among the proposals deserving of funding.


Thanks to this result, we have received the prestigious Seal of Excellence, awarded by the European Commission exclusively to the Research and Innovation proposals that got a positive evaluation. This award gives SMEs the opportunity to promote their projects and request access to other sources of funding, like the European Structural and Investment Funds.


This goal confirms once again that Augmented Reality is one of the key technologies of Europe’s – and the World’s#DigitalTransformation, and we are proud to be an active part of this process.


And now, onto the next challenge!

Last update: giuliafiorenza.campagna  06/12/2018